• Sun. Apr 21st, 2024

1. “Disrupting the CMO Role: Business Insider Seeks Nominations for Most Innovative Marketers Worldwide”

BySamantha Nguyen

Apr 3, 2024
Nominate Your Innovative CMO for Recognition: Submit Your Entry Form Today

Business Insider is currently seeking nominations for its ninth annual list of the most innovative CMOs in the world. This year, the role of CMO is more critical than ever, as top marketers must adapt to changes in media landscapes and emerging technologies like generative AI. To be successful, they must possess strong financial acumen to drive growth and profitability while excelling in communication across all functions of the company.

Nominees for the list do not need to hold the title of CMO but should be senior marketing executives at consumer brands with at least six months in their role. Factors such as their influence on company performance, role and responsibilities, brand size, and industry impact will be considered. Submissions supported by case studies and quantitative data demonstrating the executive’s contribution to company growth will stand out.

Raja Rajamannar, chief marketing officer of Mastercard, emphasizes the importance of acknowledging and celebrating innovative CMOs. To nominate a deserving executive, submit your suggestions via survey no later than 5 p.m. ET on April 30. Business Insider will compile the list based on input from the industry and our reporting. Last year’s list provides inspiration and examples of what it takes to be an innovative CMO.

By Samantha Nguyen

As a content writer at newsskio.com, I weave words to craft compelling narratives that captivate readers and bring stories to life. With a keen eye for detail and a passion for storytelling, I strive to create engaging and informative content that resonates with our audience. Whether I'm delving into the latest news trends or exploring unique angles on various topics, my goal is to deliver quality content that informs, entertains, and inspires. Join me on this journey as we uncover the news stories that matter most.

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