• Sat. Apr 20th, 2024

Amazon Ditches Just Walk Out Technology in Favor of Smart Carts for Amazon Fresh Stores

BySamantha Nguyen

Apr 2, 2024
Amazon Fresh grocery stores in the US are discontinuing the Just Walk Out technology

In an effort to revamp its Amazon Fresh grocery stores, Amazon has decided to remove Just Walk Out technology and replace it with smart carts that provide customers with real-time spending updates while shopping. This change comes after redesigning Fresh stores over the past year and gathering customer feedback that indicated a desire for the ability to view their receipts and savings as they shopped.

The smart carts will offer customers the convenience of skipping the checkout line while also providing these additional benefits. Amazon operates numerous Fresh grocery stores across the United States, primarily in California, Illinois, Virginia, and Washington state. The company also has cashier-free convenience stores under the Amazon Go brand and owns Whole Foods, which it acquired in 2017.

Despite initial predictions of disrupting the grocery sector, Amazon has faced challenges finding a successful formula. CEO Andy Jassy expressed in his annual letter to shareholders in 2023 that the company was striving to make a greater impact in physical grocery. Amazon has shut down underperforming stores and paused expansion efforts in the past.

At present, Amazon has reopened some Fresh stores in Los Angeles, California, and plans to selectively open new stores while remodeling existing ones. Just Walk Out technology will still be available in Amazon Go stores, select smaller Amazon Fresh stores in the U.K., and for third-party retailers.

By Samantha Nguyen

As a content writer at newsskio.com, I weave words to craft compelling narratives that captivate readers and bring stories to life. With a keen eye for detail and a passion for storytelling, I strive to create engaging and informative content that resonates with our audience. Whether I'm delving into the latest news trends or exploring unique angles on various topics, my goal is to deliver quality content that informs, entertains, and inspires. Join me on this journey as we uncover the news stories that matter most.

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